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Taylor Swift’s New Cat Gets Trademark Protection

John Gilberston \ July 22, 2019

T-Swift’s newest kitty, Benjamin Button, is on his way to trademark protection. 

USPTO to Require American Attorneys for Foreign Trademark Applicants

John Gilberston \ July 19, 2019

Beginning August 3rd, foreign entities who want to file a U.S. trademark application will need a U.S.-licensed attorney to do it.  The USPTO decided to implement this policy in response to a surge in applications from unrepresented foreign applicants, particularly those in..

The Supreme Court's Action And Inaction On Intellectual Property Matters Is Telling

Josh Conley \ July 18, 2019

The Supreme Court followed up its decision that permitted disparaging trademarks such as “Redskins” to be registered by upholding this week that “immoral or scandalous” trademarks also should be registerable.  

Luxury Brand Giant Adopting Blockchain Technology To Track And Verify Goods

Josh Conley \ July 15, 2019

Last month, blockchain service provider ConsenSys announced its partnership with LVHM and Microsoft to launch the AURA platform.  For those unfamiliar with LVHM, you are probably familiar with one or more of its luxury brands, which include Louis Vuitton and Parfums Christian..

Selecting Trademarks That Last Generations

Tim Zarley \ July 11, 2019

Years ago, my father obtained two trademark registrations for two different companies that first used the marks in the 1800’s.  I wonder if when the marks were selected, they knew that the marks would last, but also that they would grow in iconic value.

Farming So Easy, A Caveman Can Do It

Tim Zarley \ July 10, 2019

IBM doesn’t seem to be the type of company that produces products for agriculture, but that’s no longer the case.  Recently, the computer giant introduced the Watson Decision Platform for Agriculture to help farmers make better decisions.  The platform combines data and..

USPTO Installs Blazing-Fast Tech Platform

John Gilberston \ June 28, 2019

Over Memorial Day weekend, the USPTO made some serious upgrades to its server platform.  

From the High Seas to the High Court

John Gilberston \ June 26, 2019

Shiver me timbers!  The Supreme Court has agreed to hear a copyright dispute arising, quite literally, from the depths of Davey Jones’ Locker.  

Hemp Trademark Opening Up - But Beware the Rules!

Tim Zarley \ June 24, 2019

Trademark opportunities for hemp companies are opening up.  Based on a clarification from the United States Patent and Trademark Office (USPTO), hemp businesses are able to apply for trademark registration as long as their business falls outside the Food and Drug..

Twitch Sues Hundreds of Streaming Account Holders After Coordinated Attack

Josh Conley \ June 21, 2019

Video-game streaming platform, Twitch Interactive Inc., filed suit this week in response to a flood of illegal and improper content that started at the end of May.  Using third-party sites, the users, which call themselves “Artifact Streams” coordinated their attack in..